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[Xiaomi] Lei Jun : Xiaomi to Become World's Biggest Smart Phone Maker in 5 - 10 Years

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10:05, Nov-20-2014 | From PC
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Go to reply no.
This post was edited by raviki at 03:14, Nov-20-2014



Xiaomi is not exactly a famous company worldwide. At least, if you asked the average user, they probably would not have heard of the company. As a result, it was (and still is) surprising to some people to hear that the little-known Chinese Startup has risen to become the third largest smartphone manufacturer. This is an incredible achievement for a company that is only a few years old and yet to make a ‘real’ impact on the global market. Since then, they have received numerous praise for what they have achieved. It now looks though like that praise might finally be going to the company’s head, as they are starting to make some seriously bold claims.


Lei Jun (who is somewhat known in China as the Chinese ‘Steve Jobs’) is the CEO of Xiaomi and has taken to the stage at an internet conference in China. During his presentation Jun advised of the many successes the company has had recently. Most recently, the reporting of their massive ‘Singles Day’ sales in China. This is like Black Friday in China and Xiaomi earned 1.56 billion Yuan (basically $254 million) in those 24 hours. Not bad figures at all. To add to the claims of success, Jun also commented on how they currently have in excess of 70 million active users.


Adding to this, Jun advises that Xiaomi expects this number to be around the 200 million marker by next year. Effectively tripling in the next 12 months. Jun used this basis to make the very bold claim that in as little as the next 5-10 years, Xiaomi could rise to become the biggest smartphone maker in the world.


Whether or not this sort of status can be reached by Xiaomi is unclear. There is little point arguing with how well the company has done until now. Not forgetting Xiaomi has recently entered six new markets including India, Indonesia, Hong Kong, Taiwan, Malaysia and Singapore. Growth in these territories will certainly help to increase the already rising Xiaomi presence.


However, now that Xiaomi are known to be a real contender with real future potential, all eyes will be on them. Success so far is great and making claims is fine. The test will be maintaining its presence and success. This will ultimately define its smartphone maker position.


Source: AH


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10:46, Nov-20-2014 | From PC
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nice update
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11:25, Nov-20-2014 | Via mobile
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It is only possible if they released the well cooked software with timely updates or to forgot MIUI. Otherwise it will come and go like other Chinese mobile makes....

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11:47, Nov-20-2014 | From PC
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Xiaomi FTW!!!

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11:49, Nov-20-2014 | From PC
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Xiaomi need to hurry, 魅族MX4 Pro is out already.

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11:49, Nov-20-2014 | Via mobile
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Awesome article

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14:09, Nov-20-2014 | From PC
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No doubt about it!

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14:41, Nov-20-2014 | From PC
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Yes, I agree. Xiaomi will be number one soon.

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16:55, Nov-20-2014 | From PC
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if you want become biggest smartphone brand in the world you have to improve software...

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16:57, Nov-20-2014 | From PC
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I would say, there are still a lot of potential in the low end Android market.

southeast Asian countries (what xiaomi is targeting now), eastern European countries, Latin american countries and Africa.

talked to one Mexican colleague, he was surprised by the price and spec. Brazil could be a good market too.

developing countries have good potential, however I would not suggest xiaomi to tackle western developed countries. a lot of certifications are required to lift the bar high blocking Chinese vendors, ask dear huawei friends.

gain market share -> grow and accumulate -> push the product to a higher level -> conquer the world :)

design: must have unique design, something xiaomi only, thus forever leave the aura of Apple.
security certifications: there is a mobile device protection profile (common criteria) by America NIAP, cryptography modules certification such as FIPS, if xiaomi some day will do something similar to ApplePay, use android HCE and EMVCo tokenization to achieve that, then xiaomi needs some level of security on the mobile itself, I suggest using trusted execution environment (TEE) or embedded secure element.

there are many things to be done that will take some time.

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